The shoe gives a nod to his Marvel superhero name, Spider-Man. The Air Jordan 1 is a classic, iconic silhouette made ultra-popular by a sports megastar, he says. Everyone likes that shoe and was hoping he would wear them. David points out that when Nike released its special-edition Spider-Verse Jordan in honor of the movie, it was an enormous hit, and still sells for upwards of $1,100 on the resale market today. I just assumed it was a given that he would be wearing the Chicagos in the game, explains David MacMullen, a sneakerhead and reseller who runs the secondhand retail shop We Got Grails. The Stealth Spider-Man will be available in black and green with glow in the dark details on August 1. Spider-Man sucks. Issue #1, references his mantra: "Determination Over Negativity. More specifically, he wore Jordan 1 Retro Highs in the highly coveted Chicago colorway, a legendary grail among sneaker collectors and a hallmark of excellent taste. The new shoe focuses on Mitchell's skill while giving a nod to his Marvel superhero nickname, Spider-Man. The Miles Morales seen in Insomniacs video game, though, isnt wearing Jordans. AdidasBasketball has teamed up with Utah Jazz guardDonovan Mitchellon the player's first signature sneaker. Slightly too large, and deliberately unlaced, they made an immediate, unforgettable impressionso much so that for many fans, the character and the shoe have become synonymous. Hes our character.. And when we did the outfits, we wanted to distinguish him. The Bounce cushioning ensures a comfortable ride. A tweet from the sneaker feed Nice Kicks about the switch was met with a deluge of animosity and appalled reaction gifs. He better go back in his closet and change that fit, said another. "I wanted this sneaker to be a symbol of that for the kid who believes they can do anything.". Video-game Spidey was wearing the wrong sneakers. Stay up to date with what you want to know. DC is better.. Tomorrow he may be in Jordans once more. Tim Tsang, creative director at Marvel Games, says Marvel encouraged Insomniac to chart their own path and approach the character in a new way. The actual red-and-black Superstar was the brainchild of Frankie Perez, a concept artist for Marvel Games, and Eric Monacelli, director of production on Miles Morales and a Marvel Games project lead. From award-winning writing and photography to binge-ready videos to electric live events, GQ meets millions of modern men where they live, creating the moments that create conversations. Ive watched the movie a million times, but we didnt draw direct inspiration from it. But our north star is to look at the source material, which in this case is the comics. But for the developers, creating a version of Miles Morales that felt unique was much more important than simply pleasing fans of the movie. Sneakerheads Were Not Impressed. A video-game journalist wrote an editorial for Polygon in which she lamented the decision: The Jordans make him Miles, she argued, and by extension, make him Spider-Man. The website Comicbook.com reported on the move with distaste. The Symbiote Spider-Man will launch on July 18 in shock pink, core black, white and silver. Adidas has teamed up with Utah Jazz guard, Donovan Mitchell, to create the player's first signature sneaker. GQ may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. The Superstar is a classic, iconic silhouette made lasting and timeless in NYC fashion via hip-hop and rap communities. Hes wearing a custom pair of red-and-black Adidas Superstars. Its a fantastic movie, he says. The propulsion clip and wider outsole provide stability for landing from above-the-rim leaps. But when Adidas put out the red-and-black Superstar from the video game last month, David says, no one cared. It didnt sell out; you can still buy them on the Adidas site right now. The Amazing Spider-Man shoe will retail for $100 and come out on July 1. More Employees Are Accusing Adidas of Discrimination , Adidas Reveals NBA Star Donovan Mitchell's. The shoe also includes custom coding that represents the addresses from Mitchell's career, for example, Brewster Academy in New Hampshire and the University of Louisiana. To revisit this article, select My Account, thenView saved stories. 2022 Cond Nast. But there was one crucial distinction. All of the features of the sneakers represent a step in Mitchell's unconventional path to the NBA. We believe that when you do that, and you put your own spin on it, thats where you find the magic. Tsang explains that the new and fresh look for Miles was still ultimately about looking hip. as well as other partner offers and accept our. Marvel's Iron Spider will be decorated with red and metallic gold to honor the legendary Iron Spider and will be available Aug. 31. It was just such a disappointment. Because in Into the Spider-Verse, Miles Morales very conspicuously wore Jordan 1s. Use of this site constitutes acceptance of our User Agreement and Privacy Policy and Cookie Statement and Your California Privacy Rights. For sneakerheads, this isnt simply a problem of brand loyalty. To revisit this article, visit My Profile, thenView saved stories. Late one morning in mid-October, about a month before the release of the new video game Marvel's Spider-Man: Miles Morales on the PlayStation 5, the official Twitter account of developer Insomniac Games sent a seemingly innocuous tweet. The first release, Marvel's Amazing Spider-Man shoe, will retail for $100 July 1 onAdidas.comand at Adidas retail stores globally beginning July 5. Colorways come in white, red and blue with webbing detail. Sign up for notifications from Insider! Because while the Superstar has its own rich historyit's been made iconic a dozen times over and has been proudly worn by everyone from Kareem Abdul-Jabbar to Run-D.M.C.the silhouette just doesnt have cachet with collectors today, making it an unlikely wardrobe choice for a hip teen from Harlem, circa 2020. The collection includes four styles that will roll out throughout summer. Jordan 1s are the most consistently popular and sought-after shoes on the market, but there are other sneakers Miles might have donned in lieu of his Chicagos that might have been received more favorably: a pair of rare Dunks, maybe, or some Yeezys. Its worth noting that for Monacelli, having Miles wear Adidas Superstars doesnt necessarily mean hes spurned his Jordan 1s. I dont think anybody saw that shoe in the game and thought, Yo, I cant wait to get that, he says. You look at this character and you think, Dang, this guy has style, he says. They felt that Miles should have clear hobbies and interests as a character, and that his fashion choices should spring from what he loves, such as music. Visit INSIDER'shomepage for more stories. Ad Choices, Spider-Man Traded Jordans for Adidas. Right now hes wearing Superstars. Or, as one particularly mad Twitter user put it, with perhaps a flourish of hyperbole: They ruined the entire franchise. Michell's signature line dubbed D.O.N. NOW WATCH: The top 10 movies of the decade. Like any sneakerhead, Miles would be keeping up with multiple brands and have multiple silhouettes in his closet for the various fits hed want to wear. This seems like the most plausible explanation for why a character known for donning one iconic sneaker might be seen wearing a different brand: Its all part of the rotation. ", "Determination over negativity is a belief that anything is possible no matter who you are or where you come from," Mitchell said in a statement. Alluding to a mysterious masked vigilante lately swinging around the high-rises of Manhattan, it included a picture of the new Spider-Man, Miles Morales, swooping through the air in a winter coat, red hoodie, black gym shorts, and a pair of high-top sneakersin other words, almost exactly how the character was dressed in the hit 2018 film Spider-Man: Into the Spider-Verse. The biggest downgrade of the century, one fan replied. Since 1957, GQ has inspired men to look sharper and live smarter with its unparalleled coverage of style, culture, and beyond. How Adidas Used 3D Design to Cut Down onSample Waste, More Employees Are Accusing Adidas of Discrimination Here's What the Brand Says, Adidas Reveals NBA Star Donovan Mitchell'sFirst Signature Shoe, By clicking Sign up, you agree to receive marketing emails from Insider The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. All rights reserved. Inside a new Spider-Man video game's decision to give its main character new kicks. No one seemed pleased to see Miles in Adidas after getting to know him in Jordans. What we wanted to do was tell our own story, and it was really important that we stand on our own, rather than just make Into the Spider-Verse: The Video Game, says Gavin Goulden, art director at Insomniac Games. And when fans found out, the response washeated. We love Into the Spider-Verse. The change had provoked the ire of just about every constituency: sneakerheads, comic-book fans, fashionistas, gamers. Everett Collection / Courtesy of Columbia Pictures, a deluge of animosity and appalled reaction gifs. Marvel's Spider-Man: Miles Morales and Spider-Man: Into the Spider-Verse are both adaptations of the same comic-book source material, but they dont necessarily have to overlap.