TikTok Users and Demographics. 47.4% of their active users aged between 10 and 29. By In 1959 impala flat top for sale March 30, 2022 no comments . However, the numbers for quarter-on-quarter growth are already impressive . TikTok Earned an Estimated $1.9 Billion in Revenue in 2020. Statista forecasts that the figure will continue slowing down, reaching its lowest point (5.1%) by 2024. As of Q4 2021, TikTok raked in $2.3 billion in consumer spending marking an increase of 77% from its Q4 2020 revenue. Fully 25%, or 1 in 4, TikTok users are between the ages of 10 - 19. . Login. TikTok is the most downloaded app, and in 2021 the platform hit more than $2 billion in revenue worldwide. The ACS is the nation's largest survey and is based on a . How many people have downloaded TikTok? . TikTok Usage and Demographics Statistics. TikTok Community Guidelines - 9 Most Important Rules (2022) Tik Tok Meaning - Origins, Form, Trends and Popular Slang Words; TikTok is available in over 150 countries, has over 1 billion users, and has been downloaded over 200 million times in the United States alone. Here are the countries with the largest TikTok audience as of April 2022. As of January 2022, TikTok has 1 billion monthly active users. TikTok had 1.2 billion monthly active users in Q4 2021 and is expected to reach 1.8 billion by the end of 2022. 850 minutes per month are spent on TikTok per user. It reached one billion users in Q2 2021, the fastest non pre-installed app to do so. Instagram is used by 1.393 billion people every month. Updated Jan. 05, 2022. . Explore the official Hopper HQ Social Rich Lists. TikTok's user base climbed up to 85.3% in 2020. And 4% of Americans aged 65 years old and above use TikTok. According to TikTok's 2022 Report, its primary demographics lean towards females, although that gap has declined each year as it has gained more users. The newest TikTok statistics and trends for 2022 prove that it will just continue growing in . While the user base is expected to remain in double digits in 2021, the TikTok audience growth will most likely drop at 8.1% in 2022. This was a 70% year-over-year growth, and the platform's growth is expected to continue in 2022. Find similar reports for other top social platforms - and loads more great insights . A survey conducted by eMarketer, reveals that TikTok is competing with YouTube by grabbing more than 2/3rd of the U.S. population market share, particularly among Gen Z viewers. For example, the audience for a children . Twitter's user growth fell back to a more pre-pandemic rate last year and will turn negative this year. Parents of kids between 12 and 17 years old are 65 percent more likely than the average . TikTok is a video-sharing social media app owned by Beijing-based tech company ByteDance. But it does expect the app to continue to grow, if at a slower rate of 15.1% in 2022. (Source: Statista) At the end of 2021, TikTok app downloads via the Apple App store experienced a downward trend. 11% of parents say their 9 to 11 year-olds use Instagram, despite the minimum age being 13. 4 Demographics and usage of TikTok. 10 Major TikTok Stats About Making Sales on the Platform. TikTok is also available in around 75 languages. . 1.1 billion people use TikTok. Instagram age demographics. As of April 2022, it was found that 24 percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age . On a device or on the web, viewers can watch and discover millions of personalized short videos. This is the age group with the largest share of TikTok users, followed by the 22.4% who are between 20 and 29 years of age. The steepest user declines between 2022 and 2025 will come from adults ages 35 to 44. Some 28% of TikTok users are under 18 years of age, and 35% are 19-29 years old. As of December 2020, TikTok has 69.5 million monthly active users in the United States. ( Statista) Only 18% of U.S. Tiktok users are 50+ years old. TikTok was the second-most downloaded app in 2020. Takeaways from Instagram demographics for 2022. Top earning TikTok demographics of 2022. Peru experienced the most significant increase in TikTok downloads from iOS devices in 2022. 6.0% of 18-64 year-olds say TikTok is their favourite social media platform. Its . This guide will tell you everything you need to know to get started with TikTok Marketing in 2022. . Truth: practically 40% of Gen Z . Gender: 61% are females and 39% are male users. 22% are aged 20 to 29. 52% of the top 50 highest earning TikTok influencers in 2022 are male. Age and Gender. LinkedIn, on the other hand, is tailored to people who are looking for work. Find out why TikTok has become so popular over the past few years. Market. ( Pew Research Center) This compares to an Alexa ranking of 74 in early July 2021, 102 in early March 2021, 412 in early March 2020, 3,225 in early January 2019, and 4,778 in mid-November 2018. Last year, TikTok saw an estimated $2.3 billion in consumer spending, including on Douyin the Chinese version of the app. Age and Gender. TikTok users over 45 are less active and account for only 9.7%. Spend some time researching your target demographics on other social media platforms and looking for overlap on TikTok. Nearly 60% of Twitter users are ages 18 to 44. In early January 2022, TikTok's website had an Alexa ranking of 59 (i.e., Alexa estimates the site to be the 59th most viewed website globally in terms of internet engagement). TikTok was downloaded 850 million times in 2020. What Are Social Media Demographics? TikTok is bringing in revenue, which partially comes from brands running ads on its platform. Learn about the latest social media trends in 2022 , their current adoption, and prediction of future social media trends . Source: Hootsuite Digital 2022 Report. The percentage of TikTok users 13 to 17 years of age is also just marginally higher than the 25 to 34 group, which makes up 25.11% of all TikTokers. 67% of those aged between 18 and 24 open the platform more than once a day, followed by 60% of 25 to 34 year olds and 49% of 35 to 44 year olds. Sell. 11. . Thus, the sooner you incorporate TikTok into your marketing strategies, the higher will be your chances of success. 26.8m Followers, 796 Following, 1,396 Posts - See Instagram photos and videos from TikTok (@tiktok) Social media demographics include: Age; Location; Gender; Device preference; Education . TikTok has been downloaded over three billion times. TikTok ads reach 17.9% of all internet users age 18+ That's 884.9 million people, or 15.9% of the worldwide population of people over 18. TikTok reaches 12.2% of the population aged 18 years or older. Initially launched in September 2016, the app was rebranded as TikTok in November 2017. TikTok users are 1.5x more likely to immediately buy something they discovered on the platform We only started reporting TikTok audience figures in October 2021, so we're currently unable to provide insights into year-on-year change. . How to create a TikTok marketing strategy in 2022 . TikTok's reach is highest for Gen Z users, reaching 25% of female users aged 18-24 and 17.9% of males. Digital 2022 Australia says TikTok is the most downloaded mobile entertainment app or third across the board behind Service Victoria and Service NSW. This presentation contains DataReportal's update on TikTok adoption and use around the world in April 2022, including the number of TikTok users by country, and insights into TikTok's audience demographics (i.e. However, in countries like China, Indonesia, Malaysia, Saudi Arabia, and the UAE, there are a greater number of users in the 25-34 age bracket than in the 16-24 group. Internet. Merely having a TikTok presence and posting regular content will not suffice. The reason TikTok statistics like this should matter to marketers is that it's a good sign for its longevity. To understand Instagram user demographics, it's important to take a look at Instagram age demographics first. Our first-ever forecast for US and worldwide TikTok ad revenues, an analysis of the opportunities and obstacles in TikTok advertising, as well as strategies for success in 2022. As of January 2022, TikTok is most used by women aged 18 to 24 (25%). At the same time, the 35-44-year-old demographic increased from 13.9% to 17.1% (Comscore). Although YouTube still rules the long-form videos, when it comes to engaging with fans, TikTok is mastering it. TikTok is one of the fastest-growing social media platforms in 2022 with the youngest audience among the social platforms. . This does mean that 47.4% of its users are under the age of 30, specifically between the ages of 10 - 29. In addition, there is a relatively even split between men and women, with women only slightly outnumbering men on TikTok. Download the app to get started. March 16, 2022. Moreover, 25% . ; TikTok is currently valued at $50 billion. Get started for FREE. Instagram TikTok Pinterest Jump to TikTok list Top earning TikTokers of 2022. Key Instagram Statistics 2022. 98% of UK users use social media on their mobile devices. Active users: 1 billion monthly users. Key TikTok Statistics 2022. . 2. Uploaded by Zach King in 2019, the viral video took inspiration from Harry Potter and showed the behind-the-scenes of one of his most popular optical illusions. The newest TikTok statistics and trends for 2022 prove that it will just continue growing in both users and revenue, as well as in-app spending. Watch the latest video from Census Tumbakorah (@censustumbakorah). Out of those, it is in the top 10 apps in 124 countries, and in the top 50 apps in 140 of them. Australian TikTok Stats. More than half of the world's population uses social media now. Looking at different TikTok stats from both sales and marketing aspects, marketers and business owners can feel free to launch a new marketing campaign on TikTok, reaching out to a massive young audience and . The demographics of each social media network are unique. Instagram is the 10 th most googled search result. Need inspiration on launching your TikTok strategy? Around the world, there are 4.88 billion internet users now, which equates to almost 62% of the world's population. TikTok Demographics. TikTok Statistics by User Demographics. Sell anywhere. Manage. USA; Indonesia; Brazil; Russia; Mexico; Vietnam; Philippines; . (b) Meanwhile, data published in the company's self-service advertising tools show that marketers could reach 970.2 million users aged 18 and above * on TikTok in . Each social media company collects information about its users in order to understand them better. TikTok's reputation and progress are unprecedented (~10x extra customers since our final social media demographics breakdown). A look at the most popular TikTok brand channels will reveal that they post videos 3.52 times a week (on average). TikTok is largely favored by Gen Z, but more older users have started jumping on the platform in 2020.During Q1 2020, the share of 24-34-year-olds on the platform increased from 22.4% to 27.4%. TikTok age and gender demographics. There are 50,000 influencers on TikTok. Here's how Instagram users are broken down by age, according to our . TikTok is a short-form, video-sharing app that allows users to create and share 15-second videos on any topic. 20.6 percent of social media shoppers say they buy things on TikTok "all of the time.". Here is the breakdown of the percentage of TikTok users who fall into each age group: TikTok generated an estimated $4.6 billion revenue in 2021, a 142% increase year-on-year. Pricing. Takeaways from TikTok demographics for 2022. Here are some fast TikTok demographics for 2022: Nationality. The app's parent company, ByteDance, saw a total revenue of $58 billion in 2021. TikTok Demographics - 15+ Most Important Statistics (2022) How Many People Use Tik Tok in 2022 - Is It Really That Great? Every month, an average of 3.2 million Canadians are on TikTok. Recent TikTok gender demographics show that almost 60% of users are females, and approximately 40% of males use the app worldwide. Launched in 2017 as the international . Among the giants, a new kid on the block has entered and exploded the counters following the confinements: TikTok . Age: 10-19-year-olds are the largest age group, making up 25% of all users. . 60 percent of Canadian TikTok users are women and 40 percent are men. TikTok Demographics Age. Twitter will lose 1.1 million US monthly users between 2021 and 2025. 35. US Census Bureau, 2019 American Community Survey - The most recently available dataset from the US Census Bureau's survey of the US population. (CB insights) 89% of Instagram users are from outside of the U.S. 37% of adults in America use Instagram. TikTok was downloaded 850 million times in 2020 and is the first non-Facebook app to reach three billion downloads, which . U.S. KEY STAT: TikTok's US net ad revenues will rise by 184.4% to $5.96 billion in 2022, per our inaugural forecast. As of April 2022, TikTok has become Australia's seventh most-used social media platform. This presentation contains DataReportal's update on TikTok adoption and use around the world in January 2022, including the number of TikTok users by country, and insights into TikTok's audience demographics (i.e. It also has 21.7% of users between the ages of 30 - 39. The average UK user spends 110 minutes on social media per day. Social media penetration in the UK is 66%, while internet penetration in the UK is 94.9%. Doing Justice to TikTok Marketing. Here are the top TikTok stats from the study that everyone who wants to sell on the app should know: 84% of TikTok users say it's a source for discovering or learning something new. In September 2021, TikTok announced that it had 1 billion global monthly active users, (a) placing it 6th in our ranking of the world's most 'active' social media platforms. Sell around the world on a website, social media, marketplaces like Amazon and eBay, and anywhere else that strikes your . These TikTok age demographics statistics show that a whopping 92.39% of all TikTok users are aged 13 to 34, painting a clear picture of TikTok's appeal to teens and young adults. There are 53 million active social media users in the UK, which is 77.9% of the UK population. 55.3% were female and 44.7% male. Go more direct on TikTok with Q&A options. The younger an Instagram user is, the more frequently they open the app per day. TikTok is available in 154 countries globally. TikTok Financial Statistics. Over 3 billion people have downloaded TikTok to date. According to stats regarding TikTok demographics, the age group of 10 to 29-year-olds accounts for 47.4% of all US users. Demographics: TikTok's generation Z penetration is highest in America. Demographics are constantly changing, but on average, 25% of the user base is under 19, and only 5% is over 50, which means that 70% of users on TikTok are between 19-49 now. 25% of TikTok users in the United States are aged between 10 and 19. ; ByteDance reportedly saw its revenue grow by 70% year-on-year to more than $58 billion in 2021. In Quarter 1 of 2022, TikTok had over 1 billion monthly active users, with 1.5 billion predicted by the end of 2022. ( Statista) As of April 2021, 48% of U.S. adults between 18-29 use TikTok, compared to 20% of adults between 30-49 and 14% among 50-64 year olds. Learn to Become a TikToker in 2022 ! Even though TikTok is the fastest growing platform, it has just recently been established as a place for social media marketing. The platform announced launching a new Q&A option that will allow. TikTok users by age and gender). Social media demographics are a collection of characteristics that describe the people who use each social media platform. According to the annual report, TikTok now has 7.38 million Australian users over the age of 18, with a reach of 37%. TikTok Demographics. As younger users migrate to TikTok, perhaps it's fair to say that Instagram is no longer the "hip" network in the eyes of today's teenagers. 17. Top 10 Social Media Statistics UK in 2022. Let's first take a look at some key demographics of TikTok users. Bytedance, TikTok's parent company is valued at $75 million, making it the world's most valuable startup. However, a number of regional languages could have been removed as the app is now banned in certain . Pranks is the most popular TikTok category. Another 22.4% of its users are aged 20 - 29. Is the app still as teen-centric as it once was, or has TikTok siphoned off the attention of the youngest cohort of social media users, leaving it in the hands of tech-savvy grandmas?. ( Pew Research Center) Marketers believe TikTok is the second most popular social media platform with Gen Z, behind Facebook. Daily Usage: 89 minutes. Learn more about advertising on TikTok here. In China, TikTok is accessed by over 600 million users daily. Learn. Essential TikTok statistics and trends for 2022. According to Hootsuite's compiled demographics, TikTok brand advertisements are likely to perform best when you target: Customer segments . Brands that are looking into TikTok for this purpose should consider these stats: TikTok users make a lower salary ($30K to $50K) because they tend to be younger; 25% of users are under 20 TikTok, for example, is mostly used by Gen Z and millennials. Published by L. Ceci , Apr 8, 2022. These definitions were the only gender data . 25% of U.S. TikTok users are between 10 and 19 years of age. If your brand's target audience includes anyone between the age 13 and 60, you should be on TikTok right now. It has 89 million downloads on America. The globe has 4.8 Billion internet users, and TikTok is used by 20.83 percent of them. The 2022 Consumer Housing Trends Report (CHTR) provides a snapshot of what housing consumers are thinking and doing in mid-2022. Having taken the world by storm in recent years, TikTok has become one of the most popular and well-known social networking apps. Partners. TikTok- Statistics & Facts. The number of brands using TikTok is expected to increase by 40 percent this year. Find similar reports for other top social platforms - and loads more great insights - at . TikTok is now a dominating social networking platform for videos and status uploading in the year . TikTok users have a major Indian population, to be precise 43%; The average scrolling time on TikTok is 1 hour per user; The language barrier is torn apart by TikTok as it is available in 155 countries and 75 languages. The platform has quietly doubled their user base to 2 billion within three years, a staggering stat that proves Instagram's staying power.